All throughout the month of August, we dove headfirst into segmentation. Now, I want to teach you how to implement your knowledge. It's time for our last LIVE workshop of 2024, Segmentation Mastered in 45 Minutes.

We'll divide the workshop up into 2 segments. (See what I did there?)

Segment One: Simple Segmentation

Segment Two: Segmentation For Strategy

Segment two is where the magic starts to happen. I'll be demonstrating with my own list and offer up two case studies to walk you through on both Kit and Mailerlite. But it doesn't matter what platform I demonstrate on, these strategies can be implemented anywhere.

Segmentation is the key to unlocking the power of email lists so you won't want to miss this one. All skill levels will be taught to. And I have a huge bonus for this month alone.

When you register, you'll receive a coupon code to grab Subject Lines For Authors, my mini-workshop for FREE!

Agenda:

1. I'm going to show you three case studies from small lists to large lists. Spoiler alert...the strategy and methods are identical. With large lists, this is the most important method to get your list to perform.
2. We'll move on looking at the "how" to get it done. I'll demonstrate in Kit and Mailerlite Classic.
3. I'll take any questions you have regarding email marketing.

Bonus: I've got a Google doc that has my segmentation business plan on it for you to keep and use for your own planning purposes.

Happy Emailing and Segmenting!

Holly