Okay, stay with me here. This quick tip is a bit left of centre. Here's what I'm experiencing. Inbox fatigue. Mental health issues. ADHD is now fully in control of my life. And I've never read more in my life I think. I'm escaping this timeline every chance I can get. What if you are feeling that too? Or your reader is too? And so what if you used your emails to tap into that? Hear me out. Your Subject Line: Your 2-minute escape! Body of the email sample: Snow bit at her ankles as the door clicked shut behind them and she silently cursed herself for not wearing real pants. This was going to suck. (And on and on and on.) 150-200 words over 6-8 emails or longer or more words but not too many more. You're building a story. The reader is experiencing something called the Zeigarnik Effect (the desire to come back for more story in order to close the story loop - it's why cliffhangers work so well), and you've got both an email and a lead magnet. Package them all up and you can use them to sell a full story they're attached to, use them as bonus content, storyboard it for a TikTok/Reel, whatever you want, really. You're in and out in 10-20 minutes. No rules. Just see what happens. Want to next-level it? Get the reader to write the next sentence. Chef's freaking kiss on the algorithm side and engagement side. Super fans will love this and fans will become super fans. Throw in an easter egg here and there for a future book and you've got yourself a serial email series that slaps. Ya, I just wrote that slaps. I'm Gen X. I feel icky now. Anyway, give it a try and let me know how it goes. Happy Emailing, Holly BRAND NEW PROGRAM ALERT!! Welcome to HDHQ The Membership. My brand new monthly membership program. (Only $15/month until October 16th!) What's included?
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